15 YEARS AGENCY EXPERIENCE | 19 TOTAL
2023-PRESENT I yokAI, FOUNDER & DIRECTOR
AI CRM and workflow automation and content creation servicing clients in the beauty, e-commerce, health & wellness spaces. AI art, AI video and AI copywriting offerings. Proven viral AI video social media content creation. Generative AI app creation and custom chatbots. Building AI brand ambassadors, AI influencers and AI clones for streamlining video and social content creation to optimize business growth in a controlled process for greatest impact.
2022-PRESENT I FREELANCE CREATIVE DIRECTOR
Offering campaign ideation and creation, launch and pitch support for consumer and pharma agencies.
2022-2024 I BARKER, ASSOCIATE CREATIVE DIRECTOR
Creative Lead for the XIFAXAN Bausch + Lomb account. Heavily involved in multiple new business pitches including Nutrisystem, and winning the Preservision account. Leading a core team of art directors and copywriters, driving the daily project work including print, digital and web projects. Attending commercial and video shoots, photoshoots and coordinating with video production and print vendors. Leading concepting for a new campaign launch, storyboarding and PRC approval.
2019-2022 I KLICK, GROUP ART SUPERVISOR
Mentoring and managing a team of art directors, art supervisors and copywriters. Spearheading 5 launches through FDA-approval, including pre-launch and debut campaigns for multiple pieces of business within the Akebia, Qinlock and Caplyta accounts. Responsible for maintaining new client relationships and representing the brand at tradeshows and conferences. Heavy hand in pitches and winning new business such as the Moderna and Lupkynis accounts.
2017-2019 I EVOKE, SR. ART DIRECTOR
Creative Lead for the Veltassa account. Fostering a new client relationship and launching a DTC campaign and DSE campaign, creating educational lifestyle CRM, award winning digital assets and website for each, as well as conducting a campaign photoshoot. Campaign ideation, creation and storyboarding for the Otezla “Little Black Dress” campaign and TVC spot. Heavily involved in pitching and winning multiple new business opportunities such as the Plan B One Step, “I’ve Got This” campaign, Biersdorf, Minerva, Bausch + Lomb and Watchman accounts. PM360 Pharma Choice and DTC Advertising Awards winner.
2014-2017 I ACCESS, SOCIAL MEDIA LEAD, SR. ART DIRECTOR & COPYWRITER
Leading a social media team of strategists, copywriters and community managers. Creative Lead for the Biersdorf accounts, including Nivea, Nivea Men, Eucerin and Aquaphor. Conceptualizing and developing relevant fast-moving social campaigns, conducting photoshoots and promoting new product launches, corresponding with vendors and overseeing client partnerships like Nivea Men + MLB. Campaign ideation, creation and launch for the long-standing KFC “Return of the Colonel” campaign, including the production of a SUPERBOWL TVC spot, the campaign generated over 2 billion earned impressions in 2017 and earning Eater’s #brand of the year award.
2014-2015 I SPARKS & HONEY, SOCIAL MEDIA LEAD, ART DIRECTOR & COPYWRITER
Social Media Lead, Art Director and Copywriter on the Gerber account. Creating hand drawn and fabricated art pieces to be featured on Gerber Facebook and Instagram accounts showcasing their products. Working closely with the community manager to plan a social calendar, brainstorm content with the client. Responsible for the resurgence of the “Be Our Baby” Gerber Baby contest resulting in over 308,000 organic impressions and entries, creating a fresh new positive outlook on the brand.
2013-2014 I OGILVY, ART DIRECTOR
Creating fresh hard-hitting social media campaigns through the operation of a real-time social media newsroom, pushing daily relevant content for IBM and WATSON AI, culminating in a Silver Cannes Lion.
2012-2013 I MRY, ART DIRECTOR
Launching a campaign for VISA USA, leading to winning the VISA Canada business, adapting campaigns to French to reach the widest audience, as well as evolving the original “go in six” campaign into the existing VISA “Everywhere” campaign, resulting in winning “Best Social” OMMA award.
2010-2013 I FORBES, PHOTOGRAPHY DIRECTOR
Photo Art Director at ForbesLife Magazine, Forbes publication focused on luxury, fashion, travel and lifestyle. Leading articles, coordinating with vendors and conducting model castings. Overseeing correspondence between PR agents and the publication. Planning and executing articles alongside the Creative Director and Editor-in-Chief.
2010-2011 I WAREHOUSE AGENCY, ART DIRECTOR
Art Director at a start-up agency with a heavy hand in creative for pitches and social media content creation, branding and logo design, brand identity and competitive analysis work.
2009-2014 I FREELANCE ART DIRECTOR
Tribal DDB, Geometry Global, Spike TV, Disney, Miami Marlins, New York Yankees, Scholastic, Redken/ l’Oreal, Macy’s, Delia’s, 16 Handles, BMO Creative
2007-2011 I PRIVATE NANNY & ART TUTOR
Nanny for 2 separate children under 3 years of age and private art tutor for children ranging from 5-17 years old.
2005-2008 I MADISON LEARNING CENTER, PRE-K TEACHER
Pre-K teacher for classrooms consisting of children aged 6-weeks to 6-years. I had the opportunity to move up with my class, starting in the infant room and following up through the lower 3-year-old class. Conducting age appropriate art, science and math projects, overseeing free-play time. Attending early childhood education classes through YALE.
AWARDS
DTC NATIONAL ADVERTISING AWARDS Best Established Brand Website, Veltassa, 2019
PM360 Pharma Choice Sales Aid Silver Winner, Vibativ, 2018
Eater Awards #Brand of the Year, KFC, 2017
SILVER CANNES LION Use/Integration of Digital/Social Media, IBM, 2014
OMMA AWARD Best Social, VISA, 2013
CREDITS
PARSONS THE NEW SCHOOL FOR DESIGN, BFA
Double Major - Communication Design & Technology, Illustration
Please feel free to contact me at AliStackpole@gmail.com or by calling 917.396.6672